Learn  |  Professionals  |  Workshop Vision Lab: How to build a sustainable media practice, reach new audiences, and initiate change Workshop with Uwe H. Martin

Place:
Centre national de l'audiovisuel
Dates:
From 06.10.2025
to 11.10.2025
With:
Uwe H. Martin
Price:
Normal: 300€ Reduced*: 150€
Number of participants:
8
Language(s):
German, English

* students, jobseekers, intermittent entertainment workers, self-employed professional artists, on presentation of documentary evidence

Deadline of application: 5th September, 2025

The Vision Lab is a wide-open, deeply personal, challenging, and hands-on workshop for people who desire to develop journalism/film/photography beyond traditional limits, reach new audiences, build a sustainable media practice, and initiate change in the world.

The workshop will cover a wide range of alternative publication and financing strategies for documentary work. It will dive into grant writing, expert status, personal brand, and professional identity. It focuses on the long tail and explores what makes projects connectable to contexts far beyond media. It aims to help you develop your personal and professional vision, projects, and strategies.

In previous versions of the Vision Lab, participants have created linear web documentaries and storyboards; developed ideas on how to build a publication bridge from print, online, and mobile into spatial installations and theatre plays; written proposals and financing plans; and developed concepts for tying individual stories into a larger narrative. Others clarified where they wanted to go professionally, identified new markets and audiences, and built a strategy for reaching them. So, whether you are just starting your career, want to give it a new direction, or looking to take your project to the next level, the Vision Lab is for you.

About the trainer

Uwe H. Martin is an artist, visual storyteller, slow journalist, and teacher. With his partner, Frauke Huber, he has documented global agriculture's social and environmental consequences since 2007, bridging traditional journalistic publications, linear web documentaries, interactive apps, spatial multichannel installations, and performances.

As an integral part of his artistic practice, Uwe teaches photography, film, journalism, eco-social, planet-centric and circular design at universities, workshops, and journalism schools worldwide. He strives to empower people to become independent, expand their scope of action, and bring about lasting changes in society and the environment:

Uwe cofounded the international art and research project "World of Matter", and "Aggrey's Dream" supporting a school in Mombasa, Kenya, with four teachers, a school lunch program, and a bakery that generates an independent income for the school. Recognizing the urgent need for new ways to finance quality freelance journalism, Uwe cofounded the “RiffReporter”, Germany’s largest author-owned journalism cooperative, the non-profit “Riff Freie Medien gGmBH“, that channels money from foundations to freelance journalism, and “Transformation Journalism” that explores how journalists and visual storytellers can become agents for eco-social change.

Uwe lives in Schlehdorf at the Kochelsee in Bavaria and Bombay Beach at the Salton Sea in Southern California. In Bombay Beach, he is building a campus, a desert garden, and a research lab bringing together diverse expert teams envisaging solutions to the Water-Food-Energy-Climate-Nexus.

Program overview

Day 1: Vision. Ideas

  • Reaching audiences: Media. Spaces. Live.
  • First pitch of your idea and questions
  • Positioning

Day 2: Benefit. Meaning.

  • Innovative and transformative projects
  • Why you do it?
  • Project work

Day 3: Perfect Intro & Universal Question

  • Funding projects
  • Perfect Intro & Universal Question
  • Project work

Day 4: Rich & Famous

  • Pitching ideas
  • Grant writing
  • Cooperation & networking
  • Project work

Day 5: Free. Independent. Change Agent.

  • The long tail & publication bridges
  • Journalist – expert – change maker
  • Project work

Day 6: Presentation & Starting the Journey

  • Final presentation
  • Next steps & getting started

Practical information

Dates: 6th – 11th October 2025

Location: Centre national de l’audiovisuel. 1B, rue du Centenaire. L-3475 Dudelange

Audience: Professional photographers, professional filmmakers, writers, journalists, photography/audiovisual students.

Languages: English, German

Prices:

  • Normal: 300€
  • Reduced: 150€ (students, jobseekers, intermittent entertainment workers, self-employed professional artists, on presentation of documentary evidence)

Max. number of participants: 8

Terms of enrolment: Please send your application with a short description of your questions and what you like to achieve, your biography and links to your work to: formation@cna.etat.lu.

Deadline of application: 5th September, 2025

For further information: 
formation@cna.etat.lu 
T. : Mylène Carrière : +352 52 24 24 702